NOTES:

In this call we got to meet and hear from 18 members of the mastermind! Listen or watch to learn more about them and what they hope to get out of (and contribute to) this community over the next 12 months. 

**Note: click on the ‘fullscreen’ icon on the video player to watch the video on your entire screen. 

NOTES:

In this call we got to meet and hear from 11 members of the mastermind! Listen or watch to learn more about them and what they hope to get out of (and contribute to) this community over the next 12 months. 

NOTES:

In this call we chatted about:

• doing the bare minimum right now
• taking imperfect action
• holding space and acknowledging when you can and when you can’t
• ‘post and ghost’ approach to social media
• Tripple A approach to inspirational content: Adopt; Adapty; Apply
• our self-care audit (find it in the resources tab of this portal)
• self-care rituals and cycles

**Note: click on the ‘fullscreen’ icon on the video player to watch the video on your entire screen.

In this call we chatted about:
 

NOTES:

In this call we chatted about:

• how we create space for creating offerings within a full client schedule
• how we create the energy for being prolific in creating content
• different approaches and strategies for creating consistent content
• selling courses before we create them
• working on collaboration projects and self-motivating in our solo projects
• systemising and automating to create space
• list building and social meda

Resources & links shared:

• What is a pillar page
• Pillar content
• Creating a sales page before creating the program
• 30 Day list building challenge
• Nic’s sneakpeak video tour for how she handles social media scheduling
• Also look at prompts in our Grow Your Business The Gentle Way e-book
• Check our Resources List for more content and list building resources
• Chillpreneur book

**Note: click on the ‘fullscreen’ icon on the video player to watch the video on your entire screen.

NOTES:

In this call we chatted about:

• Business and capacity during COVID-19
• Transitioning from 1:1 work to other models
• Facebook advertising
• Relationship building
• Ideal client avatar work
• The most effective client attraction strategies for coaching
• Criteria for saying yes/no to invites (e.g. to be featured on podcasts, blogs etc)

Resources & links shared:

• Claire Pelletreau’s Youtube channel re Facebook Ads
• Claire Pelletreau’s website re Facebook ads
• Claire Pelletreau’s video on ad spend and getting out of the ‘Learning Phase’
• Claire Pelletreau’s Facebook Ads for Beginners resources
• Claire Pelletreau’s spreadsheet for how much to spend on Facebook ads

**Note: click on the ‘fullscreen’ icon on the video player to watch the video on your entire screen.

NOTES:

In this call we chatted about:

• We started this call by addressing expectations of this group and our role (the three of us in the context of this mastermind) as white leaders during this time.
• we then went into our usual community call around websites, systems and branding.
• there were wonderful insights about time-tracking, assessing our eco-systems, finding what works in website design and more. 

Resources & links shared by members:

• House of Audacity facebook group
• Slow by Brooke McAlay
• nohasslewebsite.com
• dubsabo (business management solution)
• acuity (scheduling)
• clickup (project management)
• Steph Taylor (launch specialist)
• Jessica Tutton (facebook ads specialist)

**Note: click on the ‘fullscreen’ icon on the video player to watch the video on your entire screen.

NOTES:

In this call we chatted about:

• We started this call by addressing expectations of this group and our role (the three of us in the context of this mastermind) as white leaders during this time.
• we then went into our usual community call around websites, systems and branding.
• there were wonderful insights about and shares about:
• 34mins: websites/blog/ease of use
• 40mins: squarespace vs wordpress
• 47mins: what does it look like to grow a sustainable business? Does it have to include passive income? 
• 54mins: leaning into the ‘no’s’ 
• 75mins: bounce rates, time on pages, conversions, getting clear on what you want people to do when they’re on your website

Resources & links shared by members:

• Hot Jar (heat mapping and behaviour tracking on your website)
• MouseFlow (similar software to above)
• SEO Training in our Member’s Portal – find in the Resources section for in-depth training with Nai’s husband – an expert!
• Yoast SEO Premium (plugin that allows you to control the preview image that appears when someone shares a blogpost to socials)

**Note: click on the ‘fullscreen’ icon on the video player to watch the video on your entire screen.

NOTES:

In this call we chatted about:

• middle of the year being a great time for reflection, readjustment, mapping out rest of 2020; 
• where we’re all at in terms of energy levels and the need for gentleness at the moment;
• how we’re finding flow and how creativity can help with this;
• taking small steps to slowly start scaling the mountain again after COVID slowed some of us down;
• the flow of productivity and feeling OK when we feel like we’re in a bit of a slump;
• just a lovely juicy, nourishing convo 🙂 🙂

**Note: click on the ‘fullscreen’ icon on the video player to watch the video on your entire screen.

NOTES:

In this call we chatted about:

• Another juicy one where again, we talked a lot about how we’re finding flow moving into the second half of 2020; 
• the ups and downs of being in business; 
• being OK with where we’re at right now and knowing things will shift; 
• celebrating wins at the end of the financial year (here in Australia anyway!); 
• embracing the season of life and business; 
• looking at our business through a creative lens;
• thinking creatively about getting your business out there, including PR;
• tips for bouncing back when you have some particularly negative self-talk going on; 
• and loads more. 

Books shared by members on this call:

• Digital Minimalism by Cal Newport

• Deep Work by Cal Newport

• Creative Calling by Chase Jarvis

**Note: click on the ‘fullscreen’ icon on the video player to watch the video on your entire screen.

NOTES:

In this call we chatted about:

15mins: permission to do the bare minimum

30mins: confidence comes from doing things often. 

60mins: pivoting and changing things up when challenges come up

75mins: self-publishing books

90mins: ancestral healing, holding the pain and suffering in the world while also feeling joy in your life.

“Your worth is wrapped up in how useful you are to others” – something to unpack 🙂 

Resources:

Playing Big by Tara Mohr

Occupy Your Heart with Langston Kahn: http://www.occupy-your-heart.com/

Ingram Sparks

Kellymadone.com

Framework for fears + inner critic: https://drive.google.com/file/d/1zxhpmRVWjitaBzJa5_TCiLsocYUkbaiV/view?usp=sharing 

**Note: click on the ‘fullscreen’ icon on the video player to watch the video on your entire screen.

NOTES:

In this call we chatted about:

• Working through fear and self sabotauge
• What community can look like in your business and the different ways of building it
• Balancing the tension of health, mental health, challenges right now and business
• Preparing for podcast interviews
• Finding a through line in our work when we are multi passionate
• Wearing multiple hats and having more than one business
• Foundation building and lifestyle changes taking time

Resources:

Framework for fears + inner critic: https://drive.google.com/file/d/1zxhpmRVWjitaBzJa5_TCiLsocYUkbaiV/view?usp=sharing 

Dr Rebecca Ray on self-sabotauge and fears

Quirky Cooking by Jo Whitton 😉 (The recipe for the pumpkin bread Ellen was baking)

**Note: click on the ‘fullscreen’ icon on the video player to watch the video on your entire screen.

NOTES:

In this call we chatted about:

10mins: marketing in a socially conscious way and some of the considerations and resources to do this 

There’s a different energy between inviting someone in to your offering and giving as much information as possible and using tactics to ‘convert,’ convince, manipulate and leverage the pain of your potential client.

30mins: BSchool, our decision to step away and reflecting on how we handled this situation in the mastermind

50mins: launching – the ups and downs, planting seeds for future launches, etc.

65mins: visioning your business and creating your framework 

Resources + mentions:

// Darla Antoine and their free Fem Com 101 course here.

// Nicole Lee

NOTES:

In this call we chatted about:

•  White space in the schedule for play, creativity and reflection
• finding creative ways to give back in your business
• surviving and doing the bare minimum during this season
• lots of other juicy chats with members!